188BET was formed in 2006 serving the Asian market and has since expanded into the UK, Irish, European and South American markets gaining a reputation for competitive odds on football both pre-match and in play.  Their standing is further enhanced by their betting partnership with premier league clubs, most notably Liverpool and this partnership continues for the 2015/2016 season.

188BET is Isle of Man licensed and of late has obtained both a UK and an Irish licence showing their continued commitment to further expansion.  Primarily a football odds bookmaker they also offer pricing on other major sports, casino, poker, bingo and horse racing.  The obtaining of the UK licence will further enhance their expansion of their horse racing product

188BET offer customer support on a 24 hour basis by phone, email and live chat in English, Chinese, Korean, Cambodian, Indonesian, Vietnamese, Thai and Portuguese languages.

We recognise that betting and gaming is a form of entertainment. 188BET is operated by a team of qualified, experienced professionals who strive to provide our customers with the best online entertainment experience through excellent product offering and superior customer service.

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