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Global Digital Communication Manager - Co. Louth

Recruitment Plus

  • Louth / Meath / Dublin North
  • Negotiable
  • Permanent full-time
  • Updated 09/11/2017
  • Zuzana Foley
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Description

Global Digital Communication Manager - Co. Louth - D004862 Please hit the apply now button above and Zuzana who is based in our Dundalk office will be in contact if you are suitable.

 

Global Digital Communication Manager - Co. Louth - D004862


Recruitment Plus is currently recruiting for a Global Digital Communication Manager in the Co. Louth area who will take ownership of the digital marketing strategy and global best practices and standards to increase and accelerate digital activation for the companies regions and markets. This will enable digital marketing to be strategically and efficiently embedded as part of the Integrated Marketing Communications strategy, resulting in greater value delivered globally, every day to our brands, consumers, health care professionals and retail customers. This position reports to the VP Global Marketing.  

As the digital subject matter expert, this position will champion consumer-centric as well as Health Care Professional (HCP) focused digital best practices across our and partner platforms.  This position will develop KPIs and take the lead on sharing insights and providing guidance to the Global Brand Management team regarding trends that they are monitoring.

 

Location: Co. Louth but commutable from Dublin North, Dublin West, Meath, Monaghan and Cavan

 

Experience and Qualifications: 

  • Minimum 7 years of campaign management in digital and social required, with increasing levels of responsibility
  • CRM experience required - HCP experience preferred (not mandatory)
  • Agency management experience
  • Production experience, without having done execution yourself: front-end web design (e.g. website, mobile apps, email blasts, …) and back-end systems, digital/social videos, …
  • Strong Data literacy & interpretation skills - familiar with online reporting tools
  • A university degree in business economics/ communication / marketing.
  • Exceptional project manager
  • Ability to use impact and influence to drive campaign success across the global business
  • Remote people management experience in a matrix structure organisation.

 

Role Deliverables:

  • Coordinates with key stakeholders across the company to develop strategies and deploy digital marketing tactics that support our business’ marketing communication initiatives. Projects include:
  1. Planning and executing digital marketing campaigns
  2.  Recommending and implementing digital marketing tools
  3. Establishing criteria and best practices for digital marketing campaign results
  4. Analysing and updating the companies and related business websites including managing web-content
  5. Developing interactive sales tools & applications
  6. Advising on and deploying social media strategies that increase awareness, conversion and support.
  • Serve as a partner and supplier to commercial and marketing communications functions by helping them to develop requirements and deploy customer-oriented online tools and solutions.
  • Manage, optimize and monitor SEM and SEO of primary digital properties to drive engagement and lead generation
  • Work with cross functional partners to roll out priority initiatives working closely with Global brand and eCommerce teams
  • Analysing data to uncover behavioural insights that will lead to improvements in communication and process flow
  • Documenting business requirements for all website improvements and project managing all website changes from end to end, with technical support from IT
  • Working directly with creative agencies to update website design and communication
  • Creating and managing a development budget for any recommended change initiatives
  • Developing and measuring performance with robust KPI’s
  • Providing regular status updates to senior management and other organizational stakeholders
  • This is not an exhaustive list and may be subject to change and amendment.

 

Please hit the apply now button above and Zuzana who is based in our Dundalk office will be in contact if you are suitable.

Unfortunately, Recruitment Plus is not in a position to respond to each individual application due to the high volume of submissions. We will only contact those candidates whose CV matches the criteria for the vacancy. Thank you for your patience.

At RecruitmentPlus, we respect your privacy. Your CV is sent to us in complete confidence and will never be forwarded to a third party without your consent.

 

Ref: D004862
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