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Musgrave Group

Daybreak Assistant Brand Manager

Musgrave Group

  • Dublin North
  • Negotiable
  • Permanent full-time
  • Updated 22/10/2017
  • Paula Ryan
this job is expired

Description

As an important member of the Daybreak Marketing Team, the purpose of this role is to support the growth of our Daybreak brand in Republic of Ireland, through the execution of the commercial plan a

 

As an important member of the Daybreak Marketing Team, the purpose of this role is to support the growth of our Daybreak brand in Republic of Ireland, through the execution of the commercial plan and all consumer communications.

Key responsibilities of the role include:

1.Playing a leading role in the execution of the commercial plan. Executing specific initiatives within the commercial plan e.g. growing food to go; owning local oImplementing the promotional plan and all consumer communications of this .Supporting the marketing manager on the implementation of the seasonal plan e.g. Xmas

2.Delivering all Daybreak digital comms. Working with the Marketing Manager to develop and deliver social and digital communications for the brand

3.Managing all brand POS for stores. Key liaison with trading team to develop all promotional materials

4.Responsible for all local marketing oKey liaison with sales team and retailers to develop all store revamp, re-launch and local campaigns

5.Supporting on PR and brand awareness through the provision of content and brand related stories.

6.Developing and maintaining effective relationships with retailers. Playing a key role in retailer conferences and events

7.Establishing and maintaining effective third party relationships. Managing design, advertising and communications agencies to an agreed budget, KPI`s and plan

To apply direct click here

Ref: 5900
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Musgrave Group

Musgrave Group

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