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Cornmarket

Marketing Manager

Cornmarket

  • Belfast
  • Not disclosed
  • Permanent full-time
  • Updated 13/10/2017
  • Recruitment
this job is expired
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Description

Here at Cornmarket we are looking for a Marketing Manager with a proven success in delivering effective, innovative and impactful online and offline marketing activities. You will help increase awareness of the Cornmarket brand in the UK market.

 

Do you have a 5 years’ experience in a fast paced Marketing environment?  Here at Cornmarket we are looking for a Marketing Manager with a proven success in delivering effective, innovative and impactful online and offline marketing activities: including advertising, promotions, events, below the line communications, digital marketing and PR, to drive demand and increase awareness of the Cornmarket brand in the UK market.

You will work cross functionally with key stakeholders to ensure all campaigns and marketing activities contribute to the objectives of the organisation and you will work closely with Cornmarket’s Head of Marketing, based in Dublin, to align with the Group brand, marketing and digital strategies.          

Main responsibilities: 

  • Develop & implement effective marketing plans for core products (motor, home, travel, pet and motorbike insurance) to drive customer acquisition, retention and to build a strong lead pool.

  • Develop and execute digital marketing activity, including display and retargeting campaigns, search & PPC, SEO and social media campaigns.

  • Build a culture of measurement and testing – ensuring all campaigns are rigorously measured for effectiveness with the aim of driving a cycle of improvement in everything we do.

  • Using data driven insights, identify cross sell opportunities within our existing customer base and initiate marketing activities to support cross sell targets.

  • Creation of relevant and engaging content, including videos, infographics, blogs, social, customer testimonials.

The level of Knowledge / Skills / Experience (Technical Competency):

  • 5+ years in a fast paced marketing environment.

  • Degree in marketing or business.

  • Proven success in delivering strong online content and experience of SEO and PPC.

  • Creative flair and strong copywriting skills.

  • CRM and marketing automation systems experience.

  • Experience in the financial services sector preferable, but not essential.

Please apply by sending your CV and cover letter by COB 13.10.2017

Ref: Marketing Manager - Belfast
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Cornmarket

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