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Abrivia Recruitment Specialists

Digital Analyst

Abrivia Recruitment Specialists

  • Carlow / Kildare / Laois
  • 30000 - 40000
  • Permanent full-time
  • Updated 07/10/2017
  • Claire Phelan
this job is expired
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Description

Our client is a very diverse company who wish to recruit a Digital/Business Analyst for a 2 year fixed term contract with a view to permanency to help them deploy 21st Century technologies on their journey to sustainability and renewable energy.

 


Our client is a very diverse company who are in the process of developing new sustainable businesses that will deliver greater returns for its employees and the wider community. They currently wish to recruit a Digital/Business Analyst for a 2 year fixed term contract with a view to permanency to help them deploy 21st Century technologies on their journey to sustainability and renewable energy.
Main duties and responsibilities:
* To monitor, analyse, measure and report on company's digital development and marketing activity across all channels - for Corporate, Group functions and business units. Based on analysis and measurement, provide insights and recommendations that will feed into business, marketing and digital strategies and as well as a process of continual digital improvement. Develop a deep understanding of user behaviour and experience to be applied to all digital activities.
* Understand and use corporate and business objectives to design, develop and execute suitable measurement strategies. Develop KPI's. Use methodical/performance analysis to influence business, marketing and digital strategies.
* Make use of a suite of quantitive and qualitative online analytical tools to analyse and report on key metrics. Deliver regular reporting documentation and presentations to Group functions and business units. Identify the potential to introduce new methodologies and tools to continually improve analytical procedure and performance. Using available data sources deep dive and troubleshoot performance issues and propose methodical optimisation strategies including SEO and test.
* Benchmark performance across all digital channels - paid, earned and owned. Analyse and interpret trends and competitors to provide actionable insights based on analytics data.
* Design and develop ROI models for digital activity. Perform ROI analysis to evaluate efficiency and effectiveness of digital activities.
* Analyse online user experience and behaviour, conversion data and user journeys. Use a suite of tools and user behaviour analysis methodologies to develop actionable insights and recommendations.
Essential Experience and Skill Sets
* Degree level or higher in Digital Analytics or related discipline desirable
* Knowledge and interest in renewable energy and bio diversity that extends beyond the scope of their role
* 2-3 years' experience in a similar role * High level of experience working with analytical software e.g. Google Analytics, social media analytics software - Facebook , Twitter, Linkedin, YouTube, Instagram etc, Hootsuite, Tweetdeck plus Qualitative digital analytics tools. Paid and earned digital media analysis. Data analysis

Salary

  • €32-€39,000 + benefits



Should this position be of interest to you please forward your CV to Claire Phelan from Abrivia Recruitment at or alternatively call Claire at 01 531 3731. All applications will be considered. Applications are in strict confidence.

Ref: BBBH9371_1506093157
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Abrivia Recruitment Specialists

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