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Ref: DC-MCMr

Marketing & Communications Manager

  • Dublin
  • See description
  • Permanent full-time
  • Updated 21/04/2017
  • Damien Curley
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Description

Marketing & Communications Manager

 

Marketing & Communications Manager

Our client is a leading professional services firm in Dublin and are seeking a Marketing and Communications Executive who will work directly with the Head of Marketing in driving multi-channel marketing campaigns.

Key elements of the role to include:

  • Web & Digital Marketing: Management of the firm’s digital marketing activities including managing the firm’s website, social media channels, and email marketing campaigns.
  • Content Marketing: Supporting and coordinating initiatives to new content generation and optimise distribution across multiple channels to raise the firm’s profile in the market. 
  • Brand & Design: Designing all marketing collateral and branded materials within brand guidelines, liaising with external suppliers where relevant, and supporting any brand and messaging projects as arise.
  • PR, Advertising & Sponsorships: Supporting implementation of the firm’s PR strategy including drafting press releases, award submissions, researching media opportunities, market research, managing third party partnerships and sponsorship arrangements, and directory listings. 
  • Supporting internal communications and internal marketing.
  • Events: supporting promotion and communication of the firm’s events and activities to maximise profiling opportunities.
  • CRM: managing CRM campaigns.
  • Market Research including undertaking competitor analysis to determine marketing opportunities and feed back to the business. 
  • Reporting on KPIs: monitoring and tracking the firm’s online and social presence, digital campaigns and communications activities and inputting into quarterly and annual reports.  

Skills and Experience:

  • Four plus years’ experience in marketing and communications.
  • Previous experience working in a professional services environment.
  • Proficient using CRM-based, web content management and email marketing systems - experience with Newsweaver, Vutur, Wordpress, Modx, Interaction an advantage.
  • Experience of graphic design e.g. InDesign, Photoshop.
  • Social media savvy.
  • Understanding of content marketing and proven experience drafting content and optimising distribution. Experience using emerging technologies e.g. video, Podcasts, webinars would be an advantage.
  • Previous experience managing a new website build and supporting a brand refresh would be advantageous.

Personal Attributes

  • A solid understanding of web based and digital marketing techniques including Google analytics, SEO. 
  • Creative, with a good eye for design.  
  • Energetic, proactive and ability to work on own initiative.
  • Confident and personable.
  • Possess a flexible can-do attitude to work and the role.

If this sounds like you, I’d love to discuss in more detail. Contact Damien dcurley(@)lincoln.ie on 01 661 0444 for a confidential discussion.

LINCOLN RECRUITMENT SPECIALISTS – ACCOUNTANCY & FINANCE, FUNDS, BANKING & FINANCIAL SERVICES, LEGAL, HR AND IT

LINCOLN RECRUITMENT SPECIALISTS – ACCOUNTANCY & FINANCE, FUNDS, BANKING & FINANCIAL SERVICES, LEGAL, HR AND IT

 

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